Senior Performance Marketing Specialist
Are you a data-driven digital marketer with a passion for creating high-performing campaigns that deliver measurable results? Do you thrive in fast-paced environments where creativity meets strategy? If yes, we want you on our team!
We’re looking for a Senior Performance Marketing Specialist to take charge of our paid media strategy, drive B2B lead generation, and optimize performance across multiple digital channels.
What You’ll Be Doing:
• Plan, launch, and manage performance campaigns across multiple digital platforms
• Continuously optimize campaigns to exceed KPIs like ROAS, CPL, CPA, and CTR
• Develop audience segmentation strategies and lead A/B testing for creatives and messaging
• Craft compelling ad copy and provide direction on creatives and landing page optimizations
• Collaborate with cross-functional teams to deliver high-performing campaign assets
• Track and report performance through dashboards
• Oversee cross-platform tracking setups (CAPI, Enhanced Conversions, MMPs)
• Stay certified and up to date across all major platforms
• Lead full-funnel strategies from awareness to retargeting
What We’re Looking For:
• 4+ years of hands-on performance marketing experience
• Bachelor’s degree in Marketing, Business, or related field
• Strong knowledge of CMS integrations, GA4, and tracking frameworks
• Confident communicator with strong business English and presentation skills
• Detail-oriented, organized, and highly collaborative
• Proactive team player who thrives in fast-paced environments
With a competitive Salary, Bonus System, and 2 days working from home
If you’re passionate and ready to drive real impact, we’d love to hear from you and share your CV & Portfolio
- Department
- Agency Model
- Locations
- Cairo
About ArabyAds
The largest advertising and marketing intelligence platform
that incorporates revolutionary technology to offer clients across the MENA region a number of solutions that cover their business needs with measurable results to enhance their spending.
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